19 celeb-loved jewelry brands to shop for Valentine’s Day gifts in 2025

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Stars might rock diamonds from Tiffany, Cartier or Bulgari for red carpet events, but not all celebrity bling requires its own bodyguard.

In fact, some of Hollywood’s favorite jewelry brands — including Jenny Bird, BaubleBar and Melinda Maria — offer pretty pieces for under $100.

And while few would advise running errands or meeting friends for brunch in Beyoncé’s priceless yellow diamond or Zendaya’s 93-carat emerald, celeb go-tos like Missoma and Mejuri specialize in dainty options you’ll want to reach for every day.

Below, shop the jewelry brands celebs rely on for adding a little extra sparkle to their outfits.

Jenny Bird

Sydney Sweeney wearing Jenny BirdSydney Sweeney wearing Jenny Bird earrings SXSW Conference & Festivals via Getty Images

Jenny Bird’s contemporary jewelry designs may be a hit with celebrities, but that doesn’t mean they’ll be a big hit to your wallet. Everyone from Taylor Swift to Hailey Bieber to Kylie Jenner has sported the brand’s bling, with the latter favoring the Icon Hoops and Chunky Doune Hoops.

“These women can wear whatever they want and they’re choosing to wear an accessibly priced brand, which is great,” Bird previously told Page Six Style of her A-list-loved pieces.

And just in time for Valentine’s Day, the label launched a Love Collection filled with romantic pieces like the statement-making Ari Heart Puff Earrings and matching Ari Heart Chain Necklace.

Price Range: $45+ | Shipping and returns: Free shipping and returns for US orders $100+


Melinda Maria

Taylor Swift wearing Melinda Maria earrings.Taylor Swift wearing Melinda Maria earrings Getty Images

Stars like Taylor Swift, Demi Lovato and Vanessa Hudgens love this LA designer’s accessible gems, which include sweet stacking rings, chunky chain necklaces and not-so-basic hoop earrings; think twisted, spiked and star-shaped versions, like the Gabriella Spiked Hoops seen on Swift.

“I think the idea that it has to be expensive to be cool and [for you to] feel good in it is totally passé,” Maria told Page Six Style in February 2023.

Price Range: $35+ | Shipping and returns: Free shipping and returns for US orders $75+


Monica Vinader

Kate Middleton wearing Monica Vinader earrings.Kate Middleton wearing Monica Vinader earrings Getty Images

This British jeweler makes pieces quite literally fit for a princess; Kate Middleton’s a big fan, as is Meghan Markle. But you don’t have to be a duchess to sport one of Vinader’s signature friendship bracelets, which have also graced the wrists of Cara Delevingne and Jennifer Lopez. In a commitment to sustainability, the brand uses only recycled gold vermeil, sterling silver and sustainably sourced natural gemstones.

Meanwhile, Selena Gomez has been wearing its rings on repeat as of late, including stackable styles like the Riva Diamond Wave Ring.

Price Range: $58+ | Shipping and returns: Free shipping and returns for US orders $125+


Catbird

Taylor SwiftTaylor Swift wearing a Catbird necklace GC Images

Catbird’s tiny pieces are big hit with stars like Emma Stone and Meghan Markle, the latter of whom owns the NYC-based brand’s Threadbare Gold Stacking Ring. Phoebe Bridgers is also a longtime fan of the dainty designs, and even teamed up with Catbird on a collection in February 2023.

Taylor Swift’s also been in her Catbird era lately, having worn pieces from Bridgers’ collaboration as well as (sadly no longer sold) Spring Fairy Necklace.

Price Range: $14+ | Shipping and returns: $6 for standard shipping and $6 returns for US orders


Zoe Lev

Gabrielle Union wearing a Zoe Lev initial necklace.Gabrielle Union wearing a Zoe Lev initial necklace Instagram

Personalized pieces in 14-karat yellow gold are this Los Angeles brand’s bread and butter. Ana de Armas, Margot Robbie and Charlize Theron have all been spotted wearing the Diamond Evil Eye Ring, while Gabrielle Union and Shay Mitchell love Zoe Lev’s initial necklaces.

Price Range: $70+ | Shipping and returns: Returns within 10 days of delivery for US orders


Frasier Sterling

Elsa HoskElsa Hosk wearing a Frasier Sterling necklace hoskelsa/Instagram

Big names like Hailey Bieber, Vanessa Hudgens and the Hadid sisters are charmed by this brand’s charm jewelry — particularly its pearl-accented necklaces, like the Ibiza Cord Choker and Monaco Cord Choker.

Frasier Sterling also offers playful hoop earrings, ID bracelets and even hair accessories, and with prices this low, you can afford to scoop up a few.

Price Range: $15+ | Shipping and returns: Free shipping and returns (within 30 days of delivery date) for US orders $100+


Bea Bongiasca

Katy PerryKaty Perry wearing a Bea Bongiasca ring Instagram/@katyperry

Looking to add some flower-powered pieces to your jewelry collection? Stars like Dua Lipa, Camila Cabello, Megan Fox and Selena Gomez — to name just a handful — are all fans of Bea Bongiasca’s whimsical wares, which include colorful delights like the Two-Tone Flower Earrings and You’re So Vine Baby Vine Ring.

Price Range: $350+ | Shipping and returns: $9.95 for standard shipping and free returns for US orders at Saks Fifth Avenue


Kendra Scott

Mindy Kaling wearing Kendra Scott jewelryMindy Kaling wearing a Kendra Scott necklace, rings and earrings Instagram/@kendrascott

With buzzy releases like a Barbie collection and style staples like the bestselling Elisa Pendant Necklace, Kendra Scott offers pieces adored by stars like Taylor Swift, Gwyneth Paltrow and Simone Biles.

“I knew when I was starting this business that I really wanted to have shapes that were identifiable, and that were so different than what any other brand was doing,” Scott told Page Six Style in February 2023.

Kendra Scott’s Valentine’s Day gift guide includes plenty of on-theme bling, including the whimsical Ari Heart Gold Pendant and Gold Huggie Earrings.

Price Range: $25+ | Shipping and returns: Free shipping and returns on eligible US orders


Jordan Road

Emily Ratajkowski Emily Ratajkowski wearing Jordan Road earrings GC Images

No need to jump through hoops to score the under-$100 earrings celebrities and “It” girls are obsessed with. Alix Earle and Kylie Jenner have both been spotted in Jordan Road’s signature Monaco Hoops — but no star’s a bigger fan of the style than Emily Ratajkowski, who owns pairs in multiple sizes in both gold and silver.

Price Range: $30+ | Shipping and returns: Email to initiate a return for store credit within 10 days of delivery


Jennifer Fisher

Hailey Bieber wearing Jennifer Fisher hoopsHailey Bieber wearing Jennifer Fisher earrings jenniferfisherjewelry/Instagram

Arguably Hollywood’s queen of hoops, Fisher offers versions ranging from tiny huggies to several-inch statement-makers, available in both 14-karat gold and more wallet-friendly brass. Jennifer Lopez, Emily Ratajkowski, Olivia Rodrigo, Kylie Jenner and Dua Lipa all own pairs, while Selena Gomez has sported the brand’s styles on “Only Murders In the Building.”

Price Range: $65+ | Shipping and returns: Free ground shipping on US orders $50+; only plated jewelry may be returned for store credit and exchanges


Bonbonwhims

Taylor Swift and Travis KelceTaylor Swift wearing a Bonbonwhims necklace GC Images

Stars are charmed by Bonbonwhims’ whimsical charm jewelry. Taylor Swift wore the brand’s Heart Gumdrop Tennis Necklace on a date with Travis Kelce in December 2024, just months after her NFL star beau wore a fan-made friendship bracelet from the brand at the Cannes Lion Festival.

“It’s really humbling and exciting to see Taylor choosing to sport our tennis necklace when she has limitless options,” Clare Ngai, the brand’s founder and CEO, previously told Page Six Style.

Swift and Kelce aren’t the only ones obsessed, as we’ve also spotted Dua Lipa, Gigi Hadid and Olivia Rodrigo (to name but a few) rocking the NYC-based brand’s wares.

Price Range: $28+ | Shipping and returns: Free shipping and returns for US orders at Revolve


J.Crew

Meghan Markle wearing J.Crew earringsMeghan Markle wearing J.Crew earrings Getty Images Ms. Foundation for Women

Not everything in Meghan Markle’s jewelry box comes with palace-sized price tags. The Duchess of Sussex is a longtime fan of J.Crew’s elevated basics, and its accessories are no exception. She wore a pair of earrings similar to the brand’s Baguette Cubic Zirconia Hoops for a 2023 gala, while both Adele and Mindy Kaling have been spotted in J.Crew’s colorful gemstone pieces.

Price Range: $25+ | Shipping and returns: $7 for standard shipping and $7.50 for returns for US orders


Pandora

Jennifer Lawrence wearing Pandora earringsJennifer Lawrence wearing Pandora earrings WireImage

While Pandora’s been making its famed charm bracelets since 2000, celebrities are still just as charmed by its designs over two decades later. In addition to campaign stars like Pamela Anderson, celebrity devotees include Olivia Rodrigo, Jennifer Lawrence, Selena Gomez and Lea Michele.

Price Range: $30+ | Shipping and returns: Free shipping and returns for US orders $75+


BaubleBar

Selena Gomez wearing BaubleBar earringsSelena Gomez wearing BaubleBar earrings Matt Keeble/Dave Benett/WireImage

In search of fun, flirty and seriously budget-friendly accessories? Look no further than BaubleBar’s trend-forward gems. The brand’s gold Pisa Bracelets are a hit with Hailey Baldwin and Kate Hudson, while Jennifer Aniston loves the Alidia Ring. Blake Lively, Mindy Kaling and Katy Perry, meanwhile, can’t get enough of BaubleBar’s colorful statement earrings.

Looking for the perfect present? The brand’s Valentine’s Day Shop includes cute custom options like the Bubble Inital Necklace we’ve spotted on Brittany Mahomes.

Price Range: $24+ | Shipping and returns: Free standard shipping for US orders $75+ and free returns on all US orders


Mondo Mondo

Bella Hadid in NYC wearing heart-shaped earringsBella Hadid wearing Mondo Mondo earrings GC Images

Stars like Bella Hadid, Megan Thee Stallion and Kendall Jenner all own bold bling from Mondo Mondo, which offers plenty of playful pendants like the Gold Pacha Necklace and sparkly styles including the Gold Suede Ring.

Price Range: $195+ | Shipping and returns: Free shipping on full-price US orders over $100 and free returns on all US orders at Ssense


Awe Inspired

Meghan Markle wearing an Awe Inspired necklace.Meghan Markle wearing an Awe Inspired necklace YouTube

With its goddess-inspired designs seen on Taylor Swift, Demi Lovato and Nina Dobrev, Awe Inspired aims to “raise inner strength, celebrate diversity, spread feminism, and advocate for social justice.” The brand donates 20% of all proceeds to charity partners, and shoppers can even choose which cause they’d like their purchase to benefit at checkout. No wonder Meghan Markle — who owns the Woman Power Necklace — is a fan.

And Alyssa Milano loves the brand so much, she even teamed up with Awe Inspired for a jewelry collection in 2023, telling Page Six Style at the time that “fashion is an important form of storytelling.”

Price Range: $130+ | Shipping and returns: Free shipping on US orders of $150+ and free returns on all US orders


Maria Tash

Rihanna in an off-the-shoulder coat and silver, sparkly Maria Tash earringsRihanna wearing Maria Tash earrings Getty Images

Star-approved earrings? We’re all ears. Maria Tash’s designs have had everyone from Rihanna to Kylie Jenner to Blake Lively to Taylor Swift dripping in diamonds. But you won’t need a red carpet invite to curate your own sparkling style selection, thanks to pieces like the Diamond Trinity Threaded Stud Earring and Single Diamond Marquise Eternity Hoop Earring.

Price Range: $135+ | Shipping and returns: Free shipping and returns on all US orders at Nordstrom


Mejuri

Olivia Rodrigo wearing Mejuri jewelryOlivia Rodrigo wearing a Mejuri ring Variety via Getty Images

Mejuri’s assortment of “everyday fine jewelry” is loved by the likes of Selena Gomez, Meghan Markle, and Taylor Swift and includes dainty gold hoops, chains and bold rings — like Swift’s garnet-studded Heirloom Ring.

Price Range: $38+ | Shipping and returns: Free shipping for US orders $75+ and free 30-day returns


Missoma

Kendall JennerKendall Jenner wearing Missoma earrings kendalljenner/Instagram

This UK-based brand offers “demi-fine” baubles that are perfect for layering, mixing and matching. You’ve probably spotted Missoma’s gold chain necklaces and delicate hoop earrings on big names like Emily Ratajkowski, Florence Pugh and Gigi Hadid.

Price Range: $50+ | Shipping and returns: Free shipping on US orders $150+ and $7.95 for return shipping on US orders


FAQ

What is the best jewelry box?

Need a great place to stash all your new bling? When it comes to traveling, Oprah’s given her coveted stamp of approval to the Benevolence LA Plush Velvet Jewelry Case.

Benevolence LA Plush Velvet Jewelry Case

Benevolence LA jewelry organizer Benevolence LA

“Nobody wants their jewelry jingle-jangling freely in their suitcase,” the media mogul wrote on her 2022 “Favorite Things” list.

For something a bit more spacious, many brands on this list make stylish storage solutions, including the extensive velvet Melinda Maria Big A$$ Jewelry Box and the Pandora Jewelry Box.

What is the best jewelry cleaner?

Oprah’s also got great recommendations when it comes to keeping your collection sparkling. She praised Shinery Radiance Wash — a hand soap that simultaneously cleans jewelry — on her 2022 list.

Shinery Radiance Wash

Shinery jewelry cleaner Shinery

“What a cute, useful present for anyone who loves to really sparkle,” she said.


Why Trust Page Six Style Shopping

This article was written by Hannah Southwick, Commerce Writer/Reporter for Page Six Style. Hannah spies deals on actually affordable celebrity-worn styles, puts Hollywood’s favorite labels to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.


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