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Disney CEO Bob Iger said the studio has “killed a few projects already that we just didn’t feel were strong enough,” as the company tries to reverse a box office slump.
“We’re doing a lot. When we talk about improving our film, slate, there are really three approaches. One is you have to kill things you no longer believe. And that’s not easy in this business. Because either you’ve gotten started, you have some … costs. It’s a relationship with either your employees or with a creative community. And it’s not an easy thing. But you got to make those tough calls.”
He said, “We’ve actually made those tough calls. We’ve not been that public about it.”
“You have to look at everything you’re making, that you do believe in. And you have to take a position that good is not good enough. You have to basically strive for perfection,” he said during an investor conference Q&A.
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