FC Barcelona venture into food delivery industry with Barça Kitchen

FC Barcelona is expanding its brand beyond the pitch with the launch of Barça Kitchen, a new food delivery service in collaboration with Rappi.

This innovative venture aims to bring the Blaugrana spirit to dinner tables across Latin America, the club confirmed in a statement.

Barça Kitchen offers a menu inspired by the club’s rich history and iconic moments. From the classic 125th Anniversary Burger to La Masia Chicken Sandwich, fans can savour the taste of their beloved team.

The menu has other offerings as well, such as the Tiki Taka Burger and La Clasica Burger.

A unique twist is added with the inclusion of aioli sauce, a flavour uncommon in Latin American cuisine.

Initially available in Mexico City, Monterrey, Guadalajara, Toluca, Saltillo, Puebla, and Merida, Barça Kitchen plans to expand its reach across the continent.

The partnership with Rappi, a leading delivery platform in the region, ensures efficient and convenient service for fans.

This strategic move is part of FC Barcelona’s broader strategy to strengthen its presence in Latin America, a market known for its passionate football fanbase.

By venturing into the food delivery industry, the club aims to create deeper connections with fans and explore new commercial opportunities.