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3 hours ago
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Fox has tapped Peter Distad as CEO of its recently announced direct-to-consumer streaming platform. Distad, who served as an executive at Apple for a decade following six years at Hulu, transitions to Fox from his most recent role as CEO of recently defunct joint venture Venu Sports.
He will report to Tubi CEO Paul Cheesbrough and assume oversight of all aspects of the upcoming platform.
“Pete is a proven leader with deep experience in consumer products, and we’re thrilled to have him join the team to lead this new platform. His track record of innovation, execution, and building world-class streaming products speaks for itself, and we’re confident that under his leadership, we will deliver a best-in-class service that showcases FOX’s premium content and brands,” Cheesbrough said.
“I’m excited to bring FOX’s leading sports, news, and entertainment content to audiences outside the traditional pay TV bundle for the first time via an all-new streaming platform,” said Distad. “Working closely with our content, distribution, and platform partners, we’re going to build and grow a differentiated viewing experience for consumers to access their favorite FOX programming.”
Prior to Venu, Distad worked at Apple from 2013-2023, where he was responsible for the business, operations and global distribution for Video, Sports and Apple TV+. He originally joined the company to lead product marketing for the Apple TV hardware product. Before Apple, he served as the Senior Vice President of Marketing and Distribution on the executive team at Hulu (2007-2013) and was part of the original Hulu launch team.
As announced on its last earnings call, the upcoming Fox direct-to-consumer subscription streaming product will seek to extend the reach of Fox News, Fox Sports and the Fox broadcast network outside of the traditional cable bundle.
Additional details about the product will be announced at a later date.
