Friend.Tech’s token falls 98% following airdrop fiasco

6 months ago 31
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Users decried the friend.tech airdrop claims process as the token tumbled from a sharp spike as high as $167 and crashed from its opening price of $10. 

SocialFi project friend.tech debuted its native token FRIEND on May 3 with an airdrop to users, along with version 2 of its protocol previously announced last month. The platform launched last year on Base, Coinbase’s Ethereum (ETH) L2 network, offering an invite-based community through “keys”, a custom ERC-20 social token type. 

Shortly after FRIEND launched, DEX Screener data showed a 98% plunge in the token’s price and little liquidity. Token liquidity allows traders to buy or sell assets on the market, essentially enabling trading. Small liquidity caps can result in massive price swings since large orders will have a greater impact.

A Messari analyst noted that friend.tech’s team initially added a liquidity level far disproportionate to the amounts collected in fees. 

“It’s free money bro why is CT upset”

Um, it wasn’t? Users paid $60 million in fees, and $30 million(!!!) of that was extracted by Friendtech.

So collectively, users paid $30m in farming costs for a token that has a liquidity pool of only $3m ETH liquidity… pic.twitter.com/aCrpmVUaNQ

— Average Joe’s Crypto (@AvgJoesCrypto) May 3, 2024

Users also pointed out that the claim portal was clunky, resulting in successful claimants selling large chunks of the token and driving prices down while others could not collect the airdrop.

Watching the value of my airdrop go from 7 figs to 5 figs in the span of 2hrs while I keep refreshing the page trying to claim….still can't claim.

Meanwhile I gotta watch this guy cashout while my wallet won't even load.

Adds insult to injury 💀💀💀

— Luke Martin (@VentureCoinist) May 3, 2024

FRIEND declined from $10 to under $2, but liquidity had improved. At press time, crypto.news noted over $8.3 million in liquidity while FRIEND’S 14.5 million supply supply held a $67 million market cap. The token also had over 20,000 holders and counting. 

friend.tech FRIEND token data after airdrop | Source: DEX Screener

While liquidity improved and the number of holders increased, sellers still outmatched buyers by over 2,000. Coinbase Director Conor Grogan remarked that the friend.tech token launch presented a case study on airdrop culture, and how market participants react following distribution.

“The FriendTech airdrop is interesting because we get onchain proof of everyone’s trading acumen in an identity-linked way in about as good a natural experiment as you will ever get.”

Conor Grogan, Coinbase Director
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