Jennifer Lopez rebrands tour after struggling to sell tickets

6 months ago 39
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Jennifer Lopez has seemingly decided to rebrand her upcoming tour because of weak ticket sales and canceled shows. JLo changed the name of her North American tour from "This Is Me… Now" to "This Is Me… Live, The Greatest Hits." The latest change to the tour's name suggests that instead of her new album, the tour will focus on her entire discography hoping to entice fans that may have not connected with her recent material. Watch the full video for more on the switch ups happening with her tour.

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