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Popular US rapper, Kanye West, has called out Adidas—which terminated its partnership with the rapper after his string of antisemitic outbursts—for selling “fake” Yeezy 350s.
In an Instagram video West, accused Adidas of “using contract clauses and 50 years of business experience to rape an artist,” and claimed the company is suing him for $250 million.
The rapper also claimed the company was suing him while trying to sell the Yeezy line.
“Not only are they putting out fake colorways that are not approved, they are suing me for $250 million,” he wrote.
“They are also not paying me for these shoes that they are putting out that have my name on it.”
West argued that the sports apparel company is using “contract clauses” and five decades of “business experience” to “rape an artiste … in front of y’all in broad daylight”.
In a follow-up post, the rapper shared what he referred to as an “image of the fake sneaker” while urging his fans not to purchase them.
In October 2022, Adidas severed ties with West after he had gone on several anti-semitic rants on social media.
The rapper alleged that Jews control Hollywood. West also said he was going “death con 3 on the Jewish people” — apparently referring to the military readiness condition.
His remarks provoked a chorus of condemnation and mounted public pressure on the companies with whom the rapper had business dealings to sever ties with him.