Lori Kay Relaunches Management & Production Company Prevail Artist Entertainment

EXCLUSIVE: Veteran talent manager and producer Lori Kay has parted ways with NYC-based production entity FP to relaunch Prevail Artist Entertainment, a talent management and production company she initially established in 2015.

The move came following Kay’s reevaluation of her approach to her business amidst last year’s double strike, and as she dives more fully into producing. Relaunching Prevail will mean a return to a more focused and hands-on approach to client relations and, Kay says, “truly feels like coming home.”

In Kay’s absence, FP’s primary production division Framework Productions will continue forward, with founder and CEO Steven Pierce at the helm alongside Head of Production James Allerdyce. The company’s recently established talent division FP Artists, though, which Kay had been tasked with heading up, will be dissolved.

A producer on the genre feature Herd, released by Dark Sky Films, which had its world premiere at FrightFest London 2023, Kay joined FP in 2022, prior to that working at CMA Entertainment, when the boutique management firm acquired her Prevail Artist Management. She also serves as Vice President of the Talent Managers Association where she produces The Heller Awards.

Clients making the move to Prevail include Jeremy Holm (House of Cards), Aime Donna Kelly (Law & Order: Special Victims Unit), Matt Walton (No Hard Feelings), and Michael Andreaus (When They See Us). Kay’s developing slate of projects has not yet been announced.