Nvidia unveils $2,000 RTX 5090 GPU

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As anticipated, Nvidia Monday kicked off its CES 2025 keynote by unveiling the new RTX Blackwell family of GPUs. The centerpiece of the line is the RTX 5090. The card bears a striking resemblance to its predecessor, but now sports, 92 billion transistors, 4,000 AT TOPS, 380 ray-tracing TFLOPS, and 1.8 TB/s bandwidth.

The RTX 5090 runs a whopping $2,000. The RTX 8050, 5070 Ti, and 5070, meanwhile, run $999, $749, and $549, respectively.

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Brian Heater is the Hardware Editor at TechCrunch. He worked for a number of leading tech publications, including Engadget, PCMag, Laptop, and Tech Times, where he served as the Managing Editor. His writing has appeared in Spin, Wired, Playboy, Entertainment Weekly, The Onion, Boing Boing, Publishers Weekly, The Daily Beast and various other publications. He hosts the weekly Boing Boing interview podcast RiYL, has appeared as a regular NPR contributor and shares his Queens apartment with a rabbit named Juniper.

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