.jpg)
1 hour ago
2 ARTICLE AD
Real Madrid is teaming up with Apple to create the “Infinite Santiago Bernabéu”, an innovative augmented reality project offering total immersion to supporters from home thanks to Vision Pro glasses.
Real Madrid is joining forces with Apple for a unique and ambitious partnership: the creation of the “infinite Santiago Bernabéu”. The objective? Offer a unique immersive experience thanks to Vision Pro augmented reality glasses. These glasses would allow fans to experience matches as if they were at the stadium, while remaining at home.
During the club assembly, president Florentino Pérez confirmed the initiative: “Everyone wants to come to the Santiago Bernabéu, but we have a problem with ticket availability. This is why we are negotiating with Apple to allow supporters to experience the match as if they were in the stadium.” An innovative response to demand exceeding supply for stadium seats.
Technology at the service of supporters
This partnership with Apple aims to transform the fan experience. By broadcasting in augmented reality everything that happens in Madrid, these revolutionary glasses will offer those who are absent total immersion. At the same time, this project aims to respond to internal problems, in particular that of illegal resales of tickets at exorbitant prices.
While negotiations are still ongoing, this project promises to be a major step forward in digitalization and access to sporting entertainment, highlighting Real Madrid’s ability to innovate beyond the field.
Written by:
Manu Tournoux is a passionate and knowledgeable football enthusiast with a special focus on French football. Born and raised in France, Manu discovered his love for the beautiful game at a young age and developed a deep understanding of the ins and outs of "Le Championnat." His French roots and extensive experience in football journalism have made him an invaluable asset to the French Football Weekly team.
 
 As an author for the website, Manu's expertise includes not only in-depth analysis of Ligue 1 and Ligue 2 matches but also insightful profiles of up-and-coming talents, detailed transfer news, and engaging coverage of the French national team. His captivating writing style and undeniable passion for the game have earned him a loyal following among our readers.
 
 When he's not crafting engaging articles for French Football Weekly, Manu enjoys attending live matches whenever he can, exploring football culture in various French cities, and engaging in spirited debates with fellow fans. Feel free to follow Manu on Twitter and interact with him as he shares his expert opinions, insights, and love for French football.
