The wildest buys from Gwyneth Paltrow’s Goop holiday gift guide: Caviar, a $250 vibrator ring and more

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It’s beginning to look a lot like Goop-mas.

With the holiday season nearly here, Gwyneth Paltrow’s Goop unleashed its buzzy annual gift guide, featuring hundreds of predictably extravagant presents ranging from Caviar Service Glassware ($590) to an Upcycled Bar Cabinet ($559) made from a WWII-era fuel can.

And in true Goop fashion, the actress-turned-entrepreneur selected several gifts with a different vibe than traditional stocking stuffers — including 12 sex toys ranging from a 24-karat gold vibrator ring ($249) to a Goop’s own double-sided vibrator ($98).

Crave 24K Tease Vibrator Ring

Crave Tease Vibrator Ring Goop

If it’s a more sporty splurge you’re in the market for, there’s also a foldable kayak ($1,999) — not to mention a luxurious leather tennis racket cover ($695) and tennis ball holder ($350) for serving up courtside style.

And the Christmas tree won’t be the only thing lighting up at Goop HQ this season; the company highlighted several infrared and near-infrared devices, including the FireLight infrared sauna ($3,900) and the Lyma Laser ($2,695) — the latter a favorite of stars including Kate Hudson and Kim Kardashian in addition to Paltrow.

But if you haven’t been dying to buy a $28,495 Rolex or (a comparative steal) Assouline’s “The Impossible Collection of Watches” book ($1,200), the list also features several less splurge-y purchases. Below, shop additional Goop gift picks at a range of price points.

Mansur Gavriel The Mini Sun Bag

A leather bag Goop

This cute leather carryall from a Taylor Swift-loved label is already wrapped up in a bow and ready to gift.


Petite Plume Women’s Luxe Pima Cotton Pajama Set

A model in pajamas Goop

Whether you’re treating yourself or gearing up for a matching moment with the whole family, Goop’s got you covered with these candy cane-colored pajamas.


Splits59 Sam High Waist Rigor 7/8 Leggings

A model in leggings Splits59

Run, don’t walk, to score these leggings Goop says would “stand out in any studio” — they’re already flying off the shelves.


True Botanicals Ginger Turmeric Hydraglow Cream

Ginger cleansing cream Goop

Paltrow and Brooke Shields are on the same page when it comes to this hydrating find, which the latter star told Today leaves her skin “smooth without being greasy or too dry.”


Birkenstock Gizeh Big Buckle Sandals

Birkenstock sandals Goop

Even Gwyneth Paltrow can’t resist Birkenstock’s comfy, A-list-loved sandals.


Ilia Lip Sketch Hydrating Crayon

Ilia lip crayon Goop

This multitasking beauty buy serves as a creamy lipstick and lip liner in one, ideal for on-the-go touch-ups.


Sarah Chloe Mini Padlock Initial Charm Necklace

A padlock charm necklace Goop

Not all of the jewelry on Goop’s list cost four figures. And with gifting season a couple of months away, it’s the prime time to lock down this chic locket.


Rue de Verneuil Medium Traversée Bag

A plaid bag Goop

This tweed tote’s a surefire hit with the jet-setting set, as Goop notes it can fit easily under a plane seat.


Kindred Black Forbidden Fruit Lip Oil

A lip oil Goop

This hand-blown glass flask from Goop’s “gifts for lovers” section might look like a love potion, but it’s actually a botanical lip oil the site says “leaves lips petal soft.”


G. Label by Goop Charlie Toggle Necklace

A gold toggle necklace Goop

If splurging doesn’t scare you, this trendy T-bar necklace is one of Gwyneth’s personal picks.



Why Trust Page Six Style Shopping

This article was written by Hannah Southwick, Commerce Writer/Reporter for Page Six Style. Hannah spies deals on actually affordable celebrity-worn styles, puts Hollywood’s favorite labels to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.


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