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3 days ago
9 ARTICLE AD
Like Ajax Amsterdam recently, Tottenham has also decided to dust off its logo. In a press release, the London club announced that it had modernized and simplified its logo and implemented a whole series of changes to the graphic charter of its brand.
“A club of firsts, Tottenham Hotspur took an unprecedented step in 2006 to modernize its identity by simplifying the badge around its world-famous rooster, which has since stood out for its minimalist and iconic style, and which other clubs imitate today. We have removed the curved ‘Tottenham Hotspur’ text below the rooster. This allows us to increase its scale in different environments and make it a true icon of the club.»
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Manu Tournoux is a passionate and knowledgeable football enthusiast with a special focus on French football. Born and raised in France, Manu discovered his love for the beautiful game at a young age and developed a deep understanding of the ins and outs of "Le Championnat." His French roots and extensive experience in football journalism have made him an invaluable asset to the French Football Weekly team.
 
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