WWE and John Cena Partner With Drumstick For ‘Snackdown’ Campaign, Launches At WrestleMania 41

5 days ago 5
ARTICLE AD

Get ready for a Snackdown from WWE and Drumstick.

WWE is stepping into the ring with Drumstick, the beloved sundae cone brand, for a brand new partnership. John Cena will be the face of the campaign, which includes “social contests, epic content and larger-than-life activations.” The campaign officially kicks off with an on-site presence at WrestleMania 41 in Las Vegas. Drumstick’s mascot, Dr. Umstick, teamed up with John Cena for an exclusive ad that will debut during WrestleMania 41.

“It is such an honor to partner with Drumstick. This campaign brings the Snackdown to WWE lovers kicking off at WrestleMania, but the action doesn’t end there – fans can follow along all summer long for even more Snackdown surprises,” said John Cena. “Personally, I’ve loved Drumstick since they were the most coveted treat in Jr. High! I’m grateful to get to bring two things I love together under one roof.”

“Drumstick is all about bringing excitement to every moment, just like WWE,” said Elmer Gonzalez, Brand Manager. “With our Drumstick Summer Snackdown, fans will have more ways to step into the ring and help us crown Drumstick the true Snackdown Champion. There’s a lot on deck for this summer, so keep an eye on Drumstick’s social channels for more.”

Drumstick’s campaign with WWE runs through the summer. Fans will also have a chance to win prizes that includes: coveted seats to SummerSlam®, exclusive WWE Superstar signed merchandise, unique Drumstick swag, and cash giveaways. Drumstick will also have a dedicated Drumstick Snack Zone on-site at both WrestleMania and SummerSlam.

Fans can follow Drumstick’s social channels for more information.

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