Alison Sweeney Is About To Star In Her 30th Hallmark Movie

Hallmark Channel may want to consider a nickname like Ali’s Place: Alison Sweeney is about to celebrate her 30th movie for the media company.

This Time Each Year will premiere October 24 as part of the kick off for Hallmark Mystery’s Miracles of Christmas programming event. Sweeney plays Lauren, who was once in love with Kevin (Niall Matter) but nearly a year after their separation, they now focus on co-parenting their young son Charlie (Ezra Wilson). Despite the split, Kevin is determined to make their family whole again.

A special first look of the film will debut during Sweeney’s 10th Hannah Swensen movie franchise installment, A Sprinkle of Deceit: A Hannah Swensen Mystery, that’s premiering October 4 on Hallmark Mystery.

“I couldn’t script this better, to reveal a first look at my 30th Hallmark movie during the 10th installment of Hannah Swensen is really special,” said Sweeney in a statement. “Throughout this journey, Hallmark has been so incredibly supportive of my choices as an actress and as a producer. I’m so grateful for their continued support and I cannot wait for fans to hopefully share in my excitement for these movies.”

For both movies, Sweeney will also executive producer through Looking Glass Productions, alongside Craig Baumgarten, who also serves as executive producer. Both films are also produced by Lighthouse Productions. 

Sweeney’s first movie for Hallmark was the 2013 confection Second Chances with Greg Vaughan. She later kicked off her Murder: She Baked franchise (with titles like A Peach Cobbler Mystery and Just Desserts) before launching another called the Chronicle Mysteries and, of course, her Swensen flicks. Something about love on a blueberry farm was dropped somewhere along the way, too.