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Actor Sidharth Malhotra starrer Yodha is all set to amaze the audience with some power-packed action and thriller drama. But there’s more to Yodha and that is how the movie created history. Well, the makers are leaving no stone unturned and here’s how they are ensuring to launch the movie in the unique way possible. From launching a poster at 13,000ft to releasing the trailer mid-air on the flight, Yodha is winning hearts already.
Times when Yodha created history
Yodha becomes the first ever Hindi film to launch a poster at 13,000ft
Creating history, the action-thriller soars to new heights, becoming the first Hindi film to launch a poster at 13,000ft. In the adrenaline-pumping video of the poster launch, transported straight from the skies to your screens. A group of professional sky-divers unveil the action-thriller film’s poster among the clouds, over the blue waters in Dubai. In the poster, Sidharth Malhotra works his action-hero charm in all its glory, sporting a rugged look with an assault rifle in his hand.
Yodha touches the sky’s limits with a never-seen-before trailer launch on a flight
After launching the Yodha poster mid-air, the makers also unveiled the trailer at 37,000 feet during a flight journey from Mumbai to Ahmedabad. The Sidharth Malhotra starrer witnessed the first-ever trailer launch on a flight – setting a new milestone in Hindi Cinema. It was definitely a priceless moment.
Yodha becomes the first Hindi film to create the biggest aeroplane set
Sid revealed the makers created a huge plane set. It has one of the biggest planes made for a Hindi film to shoot Yodha. The Shershaah actor said, “Iss picture ke shooting ke liye bohot bada ek plane ka set banaya tha. Iske teen alag alag bhag the, cockpit bhi replicate kiya tha because wahape bhi bohot zaroori thi shooting ki. Uska lower half bhi humne replicate kiya. I think one of the biggest plane sets in Hindi film has been made to shoot Yodha. Aur aap sequence ki baat karte ho toh wo bhi banane ki zaroorat thi kyuki isme ek bohot hi khoobsurat sequence hai ki agar, khuda-na-khasta kabhi aisa ho but agar aisa ko situation ho like plane hijack situation mein ho toh kaise manoeuvre kar sakta hai apne aap mein hi 180 nahi balki 360 degree me aur uske beechme aapko kya experience hoga.“
Directed by Sagar Ambre & Pushkar Ojha, Yodha release date is March 15. The movie is produced by Karan Johar’s Dharma Productions. Raashii Khanna and Disha Patani play pivotal roles.
