2 days ago
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Vidhu Vinod Chopra captured attention last year with the release of 12th Fail starring Vikrant Massey. The film resonated with both audiences and critics for its uplifting narrative and outstanding performances. Recently, Vidhu Vinod Chopra made Zero Se Restart a film capturing BTS of making of 12th Fail. However, the film unfortunately failed to attract audience to the theatres. Vidhu Vinod has has opened up about dealing with low collections.
Vidhu Vinod Chopra on Zero Se Restart box office failure
In an interview with Dainik Bhaskar, he told, “Marketing these days is all lies. They pay influencers to say whatever they want them to say. All lies. Then, their shows are running empty, so they buy their own tickets and spread lies about the box office collections. I’m admitting honestly that my film was released yesterday, and very few people showed up. Nobody will admit on television that their film failed to open.”
He further added, “My daughter is studying in Stanford. I woke up this morning and was singing a song. I called her up and told her, ‘Nobody went to watch my film’. She said, ‘Do you want me to sympathise with you or get inspired by what you’re saying?’ I said, ‘I want you to get inspired’.”
Adding that word-of-mouth is the only true indicator of a film’s success, the filmmaker said, “I don’t go out often. I don’t even go to receive awards. I want to protect myself from all the garbage. We are all born pure, and gradually, over time, we become impure. I want to avoid that.”
About 12th Fail
12th Fail is based on Anurag Pathak’s book about the inspiring journey of IPS officer Manoj Kumar Sharma. The film stars Vikrant Massey, along with Medha Shankar, Anant V Joshi, Anshumaan Pushkar and Priyanshu Chatterjee in key roles.
